In this live series you won't hear from generalists reciting best practices. You'll learn from the top 1%, the true experts at each piece of the B2B advertising puzzle: messaging, creative, landing pages, targeting, LinkedIn Ads, Google Ads, and how a seven-figure budget actually gets spent.
These skills are the difference between wasting tens of thousands of dollars and printing pipeline.
Some sessions include live work with attendees. You'll get free advice and input from experts who usually charge thousands of dollars for their time.
Turn positioning into clear ad messaging: audience, value, differentiation, and what belongs in the headline. Includes live breakdowns of attendee ads.
Convert more ad clicks into pipeline by improving landing-page messaging, structure, proof, and conversion friction. Includes live breakdown of attendee landing pages.
Build ad creative that earns attention through better concepts, design, formats, and testing. Includes live breakdowns of attendee ads.
Learn how to select the right accounts and people, build audiences, and use signals to decide when and where to reach them.
Details for this session will be announced soon.
Learn what's working on LinkedIn right now, including the biggest opportunities for immediate performance improvements and what kind of strategies are right for you.
Improve your PPC performance with practical guidance on campaign structure, ongoing optimization, and the biggest pitfalls to avoid.
